Top 10 Social Media Marketing Tools for Every Good Business

Social Media

Social media is one of the most efficient and quick ways to market your business and company. You can get more traffic for your website and share new leads in social media sites. If you are a businessman or marketing manager and don’t have sufficient time to share your products or services on a daily basis then you can use social media marketing tools. Social media management tool is the software that are designed for marketing departments and organizations to share and publish in the social media sites like Facebook, Twitter, Google Plus, LinkedIn and many others. These tools will help you in many ways and having the right social media tools is very important. The following are the best tools for social media marketing campaign.

1. Buffer: Buffer is the best social media management tool for agencies and marketers. It is a better and excellent way to share on social media. It is the most appropriate way to drive traffic and enhance fan engagement and also save time on social media. There are several benefits of using buffer software like you have to log in Buffer at once and manage everything. In addition, you can do multiple actions in the same spot like scheduling, sharing and analyzing. It is available for social platform such as Facebook, Twitter, LinkedIn, Pinterest and Google+.

2. Hootsuite: Hootsuite is also the most popular and top social media marketing tool. You can use it to collaboratively perform businesses campaigns across many social networks like Facebook and Twitter in one web-based dashboard. Hootsuite has become an essential tool for managing social media, tracking conversations and assess campaign results using the web and mobile devices. Hootsuite offers free, pro enterprise solution for operating unlimited social profiles, improved analytics, Google Analytics, superior message scheduling and Facebook insights integration. There are several small medium businesses, agencies and enterprise using the Hootsuite social media dashboard. It connects with more than 35 popular social networks.

3. Crowdbooster: Crowdbooster focuses on collecting data from your Twitter and Facebook feeds. With the help of this, you can enhance your online presence with Crowdbooster. There are many benefits of using Crowdbooster like it saves time on reporting, export graphs & tables, schedule unlimited tweets posts for the most optimal time, find your most engaged fans & followers and so on.

4. SocialFlow: SocialFlow is the best and top level software company that enhances distribution of owned and earned content over the social media platforms. Their partners are Twitter, Facebook, Google plus and LinkedIn. The benefits that the software provides like:

• Release posts when timing, significance and viewers are optimized.
• Identify top performing posts to increase with advertising.
• Integrate better posts into platform-specific advertisement vehicles.
• Set up a nonstop loop of feedback by examine responses.
• Develop innovative and latest advertising opportunities that expand your reach beyond existing audiences.

5. SproutSocial: Sprout Social is one of the best tools that can manage post, check, evaluate and multiple social media accounts from one place. It is better way to manage your social messages. It includes smart Inbox that brings all messages from all your profiles into a single profile, filterable stream. It covers the whole publishing process like draft, schedule, queue and post messages to Google plus, Facebook, Twitter and LinkedIn. It offers shorten links, attach pictures and target specific viewers. It offers many features like flexible account & group structure, assign and manage tasks, visibility across organization, never duplicate efforts, track & measure your social performance and so on.

6. Spredfast: Spredfast is an excellent tool if you are looking to determine data gathered from Facebook, YouTube, Twitter and Flickr. It makes able to observe how many people you have reached and target audience is connecting with you. The Spredfast is a social software platform Spredfast that transforms the technique to connect with fans and customers by controlling the power of social. It makes and keeps helpful connections with your viewers. Conversations lets you to optimize content scheduling and publishing, take action powerfully with context and notify the rest of marketing with insights from social performance in a single secure platform.

7. SocialOomph: SocialOomph is a service that offers free and paid productivity improvement services for social media users. It enhances your social media productivity that doesn’t have to be a manual time-consuming procedure. It works for Facebook, Twitter, LinkedIn, Pinterest, Tumblr, Blogs, RSS feeds, Plurk and App.net. You can simply schedule updates, get quality people to follow and check social media activity.

8. Sendible: Sendible is the great and influential social media management software. You can manage social networks, schedule post and messages, connect with your audiences and measure ROI (Return On Investment) right from one user-friendly dashboard. With the help of Sendible, you can update Twitter, Facebook, Google Plus, LinkedIn, Pinterest and Blog sites at the same time from a single place. You can get benefits of shorten links, target your audience on Facebook, attach photos, customize your posts and many other things.

9. Tweepi: Tweepi provides a collection of easy tools to help you find out and follow new Twitter users, follow user’s followers & friends, follow by tweet, follow members of Twitter list and follow by user-bio search. It includes many features like follow relevant users, reciprocate, cleanup the inactive, force to unfollow you, make your following, establish valuable connections and custom method for your business.

10. TweetDeck: TweetDeck is an excellent application and social media dashboard for management of the Twitter accounts. TweetDeck provides the Twitter experience with more flexibility by allowing you view many timelines in one simple interface. It includes plenty of new and innovative features that help to advanced users like manage many Twitter accounts at one place, schedule Tweets for posting in the future, make Tweet collections and more. You can simply sign in with your Twitter account to get started.

51 Social Media Tools for Business

Social Media Tools

Today in the global marketplace every business, whether small or large, must have to use the social media for marketing communications related to their product or services. Here we are trying to provide a list of 51 social media tools especially useful for small business.

Facebook Tools

Today Facebook is one of the most popular social Media. You can get likes, shares and tags for your posts.

1. Like Analyzer: This tool (likealyzer.com) will give you complete details of the likes you have received as compared to those of competitors. It also indicates your ranking in the industry as well as of the rivals.

2. Fan Page karma: This tool (fanpagekarma.com) gives you valid and vital data about increase in number of visitors, comments or feedback along with Karma which means weighted engagement value.  Additionally Fan Karma integrates data from Twitter & YouTube which may support your visual presentations or communications.

3. Face book custom Audiences: With the help of this tool you can customize your audience and address the communication to select the target customers.

Social Media Analytics Tools

4. Rival IQ: Marketers must know what the competitors are doing and this wonderful tool helps you finding everything you want about the chosen brands. This tool gives you mirror image of competitors status on Facebook, Twitter, google+, Linked in or SEO. You can avail a free trial of 14 days for your convenience. Website: rivaliq.com

5. Klout: This special tool provides a ready reckoner of popularity index of varied social profiles with an indicative marking from 1 to 100 along with comparative level of your profile. You can also keep a track of movement of such scores.

Visual Content Tools

6. Infogram: Here we can develop impressive infographics directly on the spreadsheets of Infogram. Special facilitators like design templates or full design editor etc. are ready to use for you.

7. Piktochart: You can make your data attractive, presentable & impressive with this free to try tool. The built in editor and themes make your task easy. Website: piktochart.com

8. Visually: If you are looking for professional help for adding shine & glitter to your presentations, that too at a reasonable price, you ought to visit “Visually” marketplace. Here you can get expert help for videos, presentations, info-graphics, interactive etc.

9. Canva: Highly user friendly and free (except the onsite photos) this tool is a wonderful resource for both beginners & amateurs who want to do graphic designing. Full of templates like Pinterest the Canva makes it highly interesting for the professionals.

10. Compfight: Compfight is a commonly used tool on many blogs. Here you get access to a huge collection of images and pictures for different uses in your communications. Website: compfight.com

11. Be Funky: Enjoy your work with this extremely easy to use tool. Equipped with everything we need for image editing like cropping, scaling, filters or text etc. this tool enables the user to put proper visual content on the social sites. Website: befunky.com

Social Media Monitoring Tools

12. Mention: If you want to know how many people/clients or customers mentioned/posted about your products or services, any time or anywhere in the web, this tool will prove extremely useful.

13. Nutshell Mail: Here you can gather all the data update on your email account/s periodically to suit your needs. Such information may further be translated into your weekly report etc. Website: nutshellmail.com

14. KeyHole: Ever wondered how you can get the record of responses received for your comments, hashtags, punches or quotes on the Facebook, Instgram or Twitter? Use this tool to optimize your popularity. Website: keyhole.co

15. Social mention: It assesses the reaction of your post by feelings like passion, sentiment, reach and strength. Website: socialmention.com

Social Media Content Tools

16. News.Me: In partnership with “Digg” this channel gets you the prominent messages received in your different social accounts. You can immediately respond to customer/clients queries, attend to complaints or expedite the orders etc saving valuable time. Website: news.me

17. Feedly: With the help of Feedy you can not only keep in touch with all the blogs or social sites but also pick up most relevant & important posts gathered on the site.

18. Pocket: This tool provides the user a special facility to collect the information and read or analyze the same at a convenient time later. Website: getpocket.com

19. Paper.Li: Imagine the advantage of producing your own news paper full of industry related happening and circulate amongst your followers for great leverage. Website: paper.li

20. Swayy: One can get a chance to share interesting content on the social media, connect with Twitter or Facebook, and Swavy helps you with finding what the people want. Website: swayy.co

21. Pie: Pie comes with a browser extension where you can gather stories across different sites and share them with the desired audience. Website: piethis.com

22. Bottlenose: Solar Solo: This free version of Bottlenose helps in accessing all the data related to your brand/s particularly from LinkedIn and provides good platform for sharing information.

WordPress Plugins

23. Digg Digg: If you wish to spread your posts to Face Book, Twitter, Buffer or other 20 sites you can use this wonderful floating bar at Digg digg plugin. Website: wordpress.org/plugins/digg-digg/

24. Flare: Created by Digital Telepathy this tool uses Filament plugin which helps in bringing together all your social buttons as and when you wish and utilize. Website: filament.io/flare

25. Ivy: Yet another creation of Digital Telepathy, this tool is for your clients, supporters or customers who can use the Filament plugin to highlight your products on different media channels. Website: filament.io/ivy

26. “Pin It” Button for Images:  This is free word press plugin for enabling direct shares to Pinterest, quite useful for blogs.

Twitter Tools

27. Follower Wonk:  This is a popular tool for analyzing and optimizing your accounts at Twitter Buffer.

28. Social Rank: You can find your followers in three different categories namely Best Followers, Most Engaged and Most Valuable with the help of this tool. Website: socialrank.com

29. Manage Flitter:   With the help of this tool you can easily manage the actual or virtual followers for better results. Website: manageflitter.com

30. Must Be Present: This Twitter tool helps you for setting a targeted response time to your posts. Website: mustbepresent.com

31. Tweriod: Here you can get to know what specific time slaughts are when you receive maximum exposure on different media channels. Website: tweriod.com

32. Tweepi: Tweepi helps you in segregating your audiences into responsive or non responsive so that you can take optimum advantage on Twitter or other sites. Website: tweepi.com

33. Tweet4Me: When you sign up you are better equipped for quick quality posts on Twitter as & when you want.

34. Commun.it: You can grow, organize and manage your networks with the help of this tool. Website: commun.it

35. Twtrland: Keep updated about Facebook & Instagram with special tool of live count and advanced search to find favorable followers. Website: twtrland.com

36. Need Tagger: You can find out such Twitter users who are looking for your product with the help of this tool.

37. Twitter Spy: Here you can find out the most liked tweets and acknowledge those supporters help with a thank you.

38. Twitter feed: As the name suggests you can directly post your feeds on Facebook, Twitter or Linkedin with its help.

39. Tweet Reach: This tool gets you the data as to how far your tweets have reached. Website: tweetreach.com

40. Twazz Up: If you want to know what is happening to your name at your back, this is the source. Website: twazzup.com

41. Topsy: You can access posts, contacts, pictures, videos with this strong search engine on Twitter.

Miscellaneous Tools

42. FiveHundredPlus: This tool is useful for the LinkedIn contacts. Contacts can be placed in various categories like weekly, monthly, quarterly or annual reminders, to stay in touch with those contacts. Website: fivehundredplus.com

43. Rapportive:  This app provides information about your gmail accounts, their social accounts and employment. Website: rapportive.com

44. Bitly:  This app is helpful in shortening of the URL links, which is required in cases of posting on twitter (because of the 140 character word limit).

45. Rev:  It is a transcriptional and translational service, which helps you to convert audio, on English files into the format type or the language you need. Website: rev.com

46. ShareRoot Board Cover Creator:  This app allows you to create images that can be used as covers for different Pinterest boards. Website: tools.shareroot.co

47. Jelly:  This is an app for iOS and android, in which you can ask questions using locations, photos or friends, and the best known people for the place or person answer you. Website: jelly.co

48. SteadyDemand’s Google+ Page Audit: This page helps you in finding out what’s working on you google+ account and what’s not. Website: steadydemand.com/Google-Plus-Brand-Audit-Tool.php

49. Powtoon: This service helps you create or edit videos, and direct uploading to YouTube.

50. CardMunch:  In this service, you take a picture of a business card, and it stores the regarding information in your contacts and you can find the contact on LinkedIn. Website: cardmunch.com

51. IFTTT:  It is a multi-utility app that can do a range of things from posting your instagram photos on twitter, to messaging you tomorrow’s weather. Website: ifttt.com/channels